Website design brief: every step and field
Complete all ten website-discovery steps, every option and all supporting upload requirements.
Guides in this workflow
Follow the guide that matches the exact action, filter, menu change or issue.
Understand the ten-step Website Design Brief
Complete Business Details, Website Type, Design Style, Inspiration, Required Pages, Homepage Flow, Features, Content & Uploads, Technical requirements and Review & Submit.
Move between brief steps
Use Next and Back; autosave records step answers and current progress.
Resume a saved website brief
Open the same secure link and continue from the recorded current step.
Complete Business name
Enter the organisation or trading name.
Complete Industry
Describe the business sector.
Complete Business description
Explain products, services and positioning.
Complete Target customers
Describe intended audiences and customer groups.
Complete Main website goal
State the primary commercial or operational outcome.
Complete Website type choices
Select any applicable type: Corporate business, Service-based, Product showcase, E-commerce, Booking, Landing page, Portfolio/projects, Client portal, SaaS/software or Recruitment/careers.
Complete Desired visitor actions
Select Call, enquiry, quote, appointment, purchase, account/login, brochure download, application or WhatsApp actions.
Complete Design style
Choose Clean corporate, Luxury premium, Modern technology, Minimal and elegant, Bold and creative, Friendly and simple, Dark professional, Light and clean, Startup/SaaS or Formal enterprise.
Complete Light, dark or mixed layout
Choose Light, Dark, Mixed or Not sure.
Complete Colour preferences
Describe preferred brand or interface colours.
Complete Colours to avoid
List colours that should not be used.
Complete Inspiration websites
Provide websites or products the client likes.
Complete What the client likes
Explain useful visual, content or interaction qualities.
Complete What the client dislikes
Explain unwanted styles or behaviours.
Complete Required pages
Select Home, About, Services, Products, Pricing, Portfolio, Case Studies, Testimonials, Blog, Careers, Contact, FAQs, Privacy, Terms or Cookie Policy.
Complete Separate-page requirement
Choose Yes, No or Not sure.
Complete Additional pages
List any page not included in the standard choices.
Complete Homepage hero style
Choose Large banner, Video, Slider, Static professional, Animation/modern visual, Product showcase or Not sure.
Complete Main call to action
Enter the principal homepage action.
Complete Homepage sections
Select hero, about, services, products, why choose us, process, statistics, logos, testimonials, case studies, FAQs, contact, map or final CTA.
Complete Required website features
Select forms, booking, callback, job application, upload, payment, catalogue, cart, login, admin, content management, chat, WhatsApp, maps, reviews, newsletter, CRM, email or SMS/WhatsApp notifications.
Complete Post-submission actions
Select email admin, email customer, save in admin, create CRM lead, generate reference or redirect to thank-you.
Complete Customer login required
Choose Yes, No or Not sure.
Complete Content readiness
Choose Ready, Need rewritten, Need from scratch or Not sure.
Complete Content tone
Choose Corporate, Premium, Friendly, Technical, Simple, Luxury, Sales-focused or Formal.
Complete Content and asset notes
Explain available text, imagery and brand materials.
Complete Domain and hosting
Describe existing domain/hosting status and access.
Complete Preferred platform
Choose Core PHP, Laravel, WordPress, Shopify, Custom CMS or Not sure.
Complete SEO requirements
Describe search-engine requirements.
Complete Analytics requirements
Describe analytics and reporting needs.
Complete Tracking requirements
Describe pixels, consent and conversion tracking needs.
Complete Target launch date
Enter the desired launch or project date.
Upload brand assets
Upload logos, guidelines or supporting files during the design-style/content stages.
Upload content files
Add documents, images, spreadsheets or other supported content references.
Review the website brief
Check all ten sections and uploaded-file count before signature.
Confirm authorised use of the information
Select the review confirmation allowing the project team to prepare the design and delivery scope.